Digital Mannequin for Retail Clothing

Digital Mannequin for Retail Clothing
Use a "live" model, display more views and more product

Wednesday, August 25, 2010

iPhone, iPod, and the Window Video System Display

Shortly after I launched into projected Digital Signage, or Window Video Systems (WVS), I realized I needed to create a demonstration method for WVS that was portable and fast to set up. So I created this product which is now a kit that we sell for showing a Video Demonstration using rear projection.

I didn't realize I was creating a product at the time, but since then, it dawned on me how superior a larger screen for showing video or still graphics is, to say, showing your client or prospect your graphic on a computer screen. Many images just scream out for size, and the computer screen often just doesn't do justice. So the next best thing might be to run the image to a TV, or use the large conference room projector, but that is often such a hassle.

Well now, you can leverage your iPhone (that ultimate business tool) or iPod, or now, your Android phone to do Video presentations. Here is the marketing video we put together for the 2-foot Video Display screen for the iPhone.

Intrigue and Attraction are 2 of the most powerful elements of any presentation or display. This video illustrates how even in a presentation-style display, the intrigue of rear-projected images take your images from commonplace to "WOW". And it runs on an iPhone or iPod??? That's nuts! But it's really fun and potentially very powerful for more effectively conveying a sales message, or any other type of video or still graphic presentation.

This is just a small demonstrator version of the larger window video systems we are pioneering, some of which you've seen on our website or Youtube. Interested to know your thoughts.

Wednesday, August 4, 2010

How Much Does It Cost?

"How much does it cost?"

Well, it is a necessary question, but out of order. The real question is, "what will this do for me?"
Or how about, "How will this make/save me money?"
Or about 100 other more pertinent, important questions.

Digital Windows or Window Video Systems (WVS) by Looknglas are definitely affordable, but the price depends on the size and placement of the viewing area.

Viewing are size means more window treatment or rear projection screen. Placement or location determines the projector

specs and type of rear projection screen used. Are you after a holographic effect? Maximum contrast? Maximum brightness?

How will the screen be used? Pictures? Type (Messages)? Video? All the above?

Will you want to use or create your own content, or do you need us to produce content for you? Do you have a specific plan for how much and how often you will use the system, how many hours and what hours per day? Do you want to be able to load your own content manually, or do you want us to manage the system for your remotely?

Do you want to turn it on and off, or do you want it programmed?

There are a lot of considerations. This is not a one-size-fits-all proposition.

The answer to the cost question is either "too much for you", or "incredibly cheap." It really depends of whether you have the vision to maximize this incredibly powerful new medium.

For any retailer that knows how to market effectively at the Point Of Purchase, the Looknglas system will be a watershed investment, arguably the best investment in your store that you have made in years. When used properly, WVS by Looknglas will transform your retail business and increase profits significantly.